|
Banner Advertising
On the Internet, advertising on web sites primarily mean banners. Oh sure, you can
create the top web site of news about your industry..., or you can create a new web site devoted to philanthropy and sponsored by your company. You can also insert full-page ads in online games, magazines, major publications or even TV ads to promote your web site. But consider the costs !!
Traditionally, Web advertising means banners. It is still one of many effective ways to advertise on the internet.
It has also mean big business. The world's largest companies are keenly aware of the volume of Internet log-ons. IBM, Amazon and others are buying ad space in cyberspace. Naturally Microsoft is spending gigabucks on banners. Yes, AT&T wants you to know it is running with the wolves of high-tech. But companies like Toyota, Procter & Gamble and Disney feel it's a good place for some of their ad budgets as well.
Finding an Audience
It takes a great banner to get people to click on it. If you know why you want to place banners, and you know where to place banners, you still need to create a banner that's going to get attention and make people tick (click).
Sources of Banner Services
|
More Resources
